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The results of the 4th Online Scientific Olympiad by the educational program “Marketing” were summed up on March 10, 2023. Organizers: Marketing Department, The Institute of Digital Economy Research. Seven teams from Kazakhstan and CIS countries took part in the competition.
To participate in the Olympiad, the teams had to prepare an ambient-campaign for round I and develop gamification ideas for domestic brands in video format for round II. The participants took an unconventional approach to their assignments and a practice-oriented approach was a distinctive feature of their work.
According to the final result of the team prizes, distributed as follows:
1st place:
The team of the students “Marketologi” of the Immanuel Kant Baltic Federal University (Russian Federation) with the following members: Trofimova T.S., Spiridonova A.A., Kovalevich M.V.
Scientific Head: Shherbinina Ljubov’ Jur’evna - Candidate of Economics, Associate Professor
2st place:
- The team of students “MOGU” of the Orenburg State University (Russian Federation) with the following members: Rusinova D.S., Astaeva A.S., Ionova T.S.
Scientific Head: Mantrova Marina Sergeevna - Candidate of Economics, Associate Professor
- The team of students “Bestsalers” of the Orenburg State University (Russian Federation) with the following members: Gaibova A.I., Danilova D.N., Pivcaeva K.V.
Scientific Head: Luzhnova Natal’ja Valer’evna - Candidate of Economics, Associate Professor
3st place:
- The team of students “BiznesLedi” of the Immanuel Kant Baltic Federal University (Russian Federation) with the following members: Drozdova N.V., Dresvjannikova A.L., Vasilenko E.A.
Scientific Head: Shherbinina Ljubov’ Jur’evna - Candidate of Economics, Associate Professor
-The team of master’s student “Marketer” of the Karaganda Buketov University (Republic of Kazakhstan) with the following member: Orlov M.S.
Scientific leaders: Mamrayeva D.G. – Candidate of Economics, Associated Professor, Professor of Marketing Department, the Head of Marketing Department, Tashenova L.V. - Candidate of Economics, Associated Professor, the Director of Institute of Digital Economy Research.
-The team of students “Promotion Team” of the Kazakh-American Free University (Republic of Kazakhstan) with the following members: Kovaleva S.M., Kostina D.D., Ajdarkanova A.M.
Scientific leaders: Ajtkazina Madina Maratovna – Senior Lecturer and Kalieva Arajlym Erikovna - Senior Lecturer
Thank you for your active participation!
We congratulate the winners and wish all participants further success!